Kathy has quickly become the ‘online shopping guru’ for Australia and is heavily in demand to share her knowledge on the subject. There is hardly a week that goes by without Kathy commenting on online shopping trends on primetime TV from ‘A Current Affair’ to ‘The Morning Show’, with her own segment ‘Bag a Bargain’.
As well as appearing on TV, Kathy has been the most highly read weekly column and blog for Sunday Telegraph ‘shop SMART’, being the most read section with a 3 month waiting list to advertise with a readership in Sydney is 600,000.
When the column ceased publication in March 2013, Kathy has continued her reign on online shopping with the launch of her own online Magazine/Blog and in just a few short months has already had 1 million views.
Kathy is also working on a new A-Z online directory which is being developed as an APP for iTunes and android devices in the coming weeks.
Kathy says “There are so many different areas of your life where dollars can be saved. The trick to getting value for money is in the research and being informed. I’m thrilled to be able to share all of my shopping experiences and money saving ideas - whatever you’re looking for”.
Kathy also saw the opportunity to take the hard work out of online shopping, compiling a list of the best websites from Australia and around the world. After years of research, Kathy's shopping secrets and confessions make up her eBook, Shopping Confessions.
Kathy is married with 2 teenage step children, but before she was married her motto was “Dress for Success”, and presentation was everything! Kathy always dressed to the nines and money was not a problem when it came to fashion, her clients knew her as the girl with the fab shoes in finance!
Once she was married and had other financial priorities, Kathy started to learn how to shop for a bargain online and she has not looked back since.
Kathy resonates with viewers and shoppers because they relate to her, she is from Greek heritage, lives in the burbs, has children and tells it as it really is, and her passion for shopping and getting a bargain is quite infectious.
People are so inspired and influenced by Kathy’s tips on what sites to use, that companies have reported to have had their biggest day of business ever following Kathy giving them a mention on TV or in her column.
The envy of many, Kathy turned her hobby in to her profession…and she’s loving every moment of it!